The first part of the work focuses on the role of organizational identity to reach strategic fit. Secondly, the investigation concentrates on business model innovation and how disruptive innovations change the interaction of organization with customers from a theoretical point of view. Finally, the aim of this work is to examine the innovation of business model driven by the redesign of customer interactions both in theory and in practice through case studies analysis.
Business model innovation driven by customer interaction redesign
Carraro, Nicola
2018/2019
Abstract
The first part of the work focuses on the role of organizational identity to reach strategic fit. Secondly, the investigation concentrates on business model innovation and how disruptive innovations change the interaction of organization with customers from a theoretical point of view. Finally, the aim of this work is to examine the innovation of business model driven by the redesign of customer interactions both in theory and in practice through case studies analysis.File in questo prodotto:
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Utilizza questo identificativo per citare o creare un link a questo documento:
https://hdl.handle.net/20.500.14247/6739