The thesis aims to investigate how Azuma Hikari, a new Japanese virtual home assistant promoted as a "virtual girlfriend" targeted at single men, may adhere with her speech to dominant language ideologies and thus perpetuate stereotypes and gender norms. The paper also aims to analyze how this correlates to gender roles and gendered division of labor, and to understand to what extent women's language in AIs may reproduce dominant ideological views about "women's language". Further, since human beings have demonstrated a tendency to anthropomorphize machines and to treat social robots as fellow human beings, social robots’ role in influencing the way we see gender and gender appropriate language might be even bigger than we think.
"Japanese women's language" and artificial intelligence: Azuma Hikari, gender stereotypes and gender norms
Pietronudo, Eleonora
2018/2019
Abstract
The thesis aims to investigate how Azuma Hikari, a new Japanese virtual home assistant promoted as a "virtual girlfriend" targeted at single men, may adhere with her speech to dominant language ideologies and thus perpetuate stereotypes and gender norms. The paper also aims to analyze how this correlates to gender roles and gendered division of labor, and to understand to what extent women's language in AIs may reproduce dominant ideological views about "women's language". Further, since human beings have demonstrated a tendency to anthropomorphize machines and to treat social robots as fellow human beings, social robots’ role in influencing the way we see gender and gender appropriate language might be even bigger than we think.File | Dimensione | Formato | |
---|---|---|---|
843266-1215966.pdf
accesso aperto
Tipologia:
Altro materiale allegato
Dimensione
949.49 kB
Formato
Adobe PDF
|
949.49 kB | Adobe PDF | Visualizza/Apri |
I documenti in UNITESI sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.
https://hdl.handle.net/20.500.14247/6718