The purpose of this thesis is to understand how crowdfunding can be used not only as a fundraising tool, but also as a tool to carry out marketing objectives.

Crodwfunding as a Marketing Tool

Bartoli, Mattia
2020/2021

Abstract

The purpose of this thesis is to understand how crowdfunding can be used not only as a fundraising tool, but also as a tool to carry out marketing objectives.
2020-07-29
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/20.500.14247/14304